Improving the Viewing Experience at Nokia Arena : A Case Study of Nokia Corporation
Hämäläinen, Eemil; Kerttula, Jani; Lindman, Kalevi; Pirttimäki, Emma (2022)
2022
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2022121228073
https://urn.fi/URN:NBN:fi:amk-2022121228073
Tiivistelmä
The purpose of this thesis was to develop Nokia Corporation's future services. The development work was to develop innovative new ideas for Nokia Arena. Two different options were considered: Next Generation Stadium and Network-as-Code. Next Generation Stadium was chosen by our team as the development theme. The goal was to improve the customer's viewing experience at sporting events at Nokia Arena.
The project was implemented using the Design Sprint method in a team. The purpose of the five-day Design Sprint workshop was to put together a pitch for the partner company and after that, the report writing began. The project was supposed to be written in three weeks.
Three different research methods were used during the project: brainstorming, benchmarking, and a survey. These were used to select the final research and development target. The result was a proposal for an application of the digital business service concept. The results and the prototype will be useful in the product development of Nokia Corporation.
The project was implemented using the Design Sprint method in a team. The purpose of the five-day Design Sprint workshop was to put together a pitch for the partner company and after that, the report writing began. The project was supposed to be written in three weeks.
Three different research methods were used during the project: brainstorming, benchmarking, and a survey. These were used to select the final research and development target. The result was a proposal for an application of the digital business service concept. The results and the prototype will be useful in the product development of Nokia Corporation.