Market Research for Offshoring HR Functions from Australia: case Company X Group
Räisänen, Riina (2023)
Räisänen, Riina
2023
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2023060521388
https://urn.fi/URN:NBN:fi:amk-2023060521388
Tiivistelmä
Offshoring workforces are becoming more popular in today’s corporate world. Human resources are often outsourced to external vendors for cost-effective and lack of expertise reasons. This thesis aims to weigh the advantages and disadvantages of offshoring Human Resource (HR) functions, as well as the difference between offshoring to New Zealand or to the Philippines from Australia. It is conducted as market research for case company X Group.
Mixed-method research was used for the data collection of this thesis. Quantitative and qualitative data were collected by using secondary data collection methods. To conduct this research, both digital resources and business literature were used. The evaluation on the two countries was completed with the help of analysis tools such as PESTLE, SWOT, and Risk matrix.
The results indicate that the Philippines is the more cost-effective offshoring option however New Zealand is more secure and better option in the long term. Considering all analyses, New Zealand came out as the overall more suitable option.
The recommendation for the case company is to carefully consider New Zealand as the offshored destination country. However, the immersion in this topic had its limitations, and they should be covered by Company X before committing to an offshoring agreement.
Mixed-method research was used for the data collection of this thesis. Quantitative and qualitative data were collected by using secondary data collection methods. To conduct this research, both digital resources and business literature were used. The evaluation on the two countries was completed with the help of analysis tools such as PESTLE, SWOT, and Risk matrix.
The results indicate that the Philippines is the more cost-effective offshoring option however New Zealand is more secure and better option in the long term. Considering all analyses, New Zealand came out as the overall more suitable option.
The recommendation for the case company is to carefully consider New Zealand as the offshored destination country. However, the immersion in this topic had its limitations, and they should be covered by Company X before committing to an offshoring agreement.