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Creating an inclusive environment by using DEI principles : case of Lindström laundries

Alarauhio, Noora (2023)

 
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Alarauhio, Noora
2023
All rights reserved. This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2023102527946
Tiivistelmä
The purpose of this thesis is to help Lindström’s Finnish laundries to have a diverse, inclusive and equitable work environment through modern leadership skills and transformational change. The goal is to offer improvement suggestions and tools for people in managerial positions and also other staff, so that diversity, equity and inclusion are taken into account in day to day work life. Nurturing an environment of diversity, equity and inclusion is an important goal for case company and they want to have better employee retention and have happy content workers through DEI initiatives.

Results from this thesis benefit the case company locally firstly in the laundries, but can easily be put into implementation nationwide in other functions as well. Results can also benefit global functions as an example how to research DEI base situations in all operating countries.

The bottom line from the theory is that the workers need to feel they are included, appreciated, celebrated and they feel like they belong. If the workers feel these emotions, they are more likely to stay at their place of employment which leads to better employment retention in the case company. When workers are content there are less disagreements among the staff as there is an air of respect as well. But if there are conflicts or changes, the workers are not in arms immediately but rather they can weather the change and even enable it.

Through qualitative research methods; interviews and questionnaire, it was discovered that especially recruitment and hiring, learning and growth were segments where there is a need for improvement. It is recommended that all improvements are executed at personal-, group- and organizational level with good tracking and measurable goals. Also the improvement should be tied to core business decision, so they are dealt with regularly.
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