SOCIAL ENTREPRENEURSHIP – THE CASE OF GREENPOP
Vu, Hoang (2015)
Vu, Hoang
Karelia-ammattikorkeakoulu (Pohjois-Karjalan ammattikorkeakoulu)
2015
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201502041862
https://urn.fi/URN:NBN:fi:amk-201502041862
Tiivistelmä
The primary goal of this thesis is to explore the phenomenon of social entrepreneurship by
studying its potential and impacts. This research aims to: (1) describe the evolution of social
entrepreneurship to date and (2) analyze the potential and impacts of social enterprise to the
society and sustainable development.
A tree-planting social enterprise located in South Africa, Greenpop, is used as the case company.
The study is qualitative. The thesis was carried out during the winter of 2014. The
implementation of the thesis consisted of the following stages: (1) theoretical framework
construction and collecting secondary data, (2) primary data collection through a semi-structured
interview, and (3) data analysis. The interview was conducted with Misha Teasdale, the CEO of
Greenpop. It was recorded and transcribed.
The outcomes of the thesis depict social entrepreneurship as a business model that supports a
more sustainable economy and allows new entrepreneurial possibilities. In addition, the results
of the research argue that a social enterprise has highly positive impacts on the community in
several different ways. Besides social and environmental impacts, social enterprises help
encourage ethical values and improve the overall enterprise level as well as public services
delivery. Therefore, it is concluded that social enterprises deserve more support from
governments and recognition from society.
studying its potential and impacts. This research aims to: (1) describe the evolution of social
entrepreneurship to date and (2) analyze the potential and impacts of social enterprise to the
society and sustainable development.
A tree-planting social enterprise located in South Africa, Greenpop, is used as the case company.
The study is qualitative. The thesis was carried out during the winter of 2014. The
implementation of the thesis consisted of the following stages: (1) theoretical framework
construction and collecting secondary data, (2) primary data collection through a semi-structured
interview, and (3) data analysis. The interview was conducted with Misha Teasdale, the CEO of
Greenpop. It was recorded and transcribed.
The outcomes of the thesis depict social entrepreneurship as a business model that supports a
more sustainable economy and allows new entrepreneurial possibilities. In addition, the results
of the research argue that a social enterprise has highly positive impacts on the community in
several different ways. Besides social and environmental impacts, social enterprises help
encourage ethical values and improve the overall enterprise level as well as public services
delivery. Therefore, it is concluded that social enterprises deserve more support from
governments and recognition from society.