Restaurant Management : Case: Pop-up Restaurant 'International Women's Day' on 7th March 2015 at Linnala Restaurant

Abstract

This is a project-based thesis, and it has two main objectives. Firstly, arranging the pop-up restaurant provided the author with an opportunity to carry out deeper study into restaurant business, especially managerial aspects. In details, the focuses were on restaurant operations, human resources, and marketing communications. Secondly, the project created an educational occasion for freshman students to practice and earn hand-on experiences. This work was commissioned by Saimaa University of Applied Sciences.

Theoretical parts of the project actively supported the execution process. Information was gathered from books, internet articles, and author’s experiences. This project consisted of the pop-up restaurant, live music, kids’ corner, and farmers’ market. All the preparations as well as the event day were held at Linnala campus. In the event, questionnaires were handed out to customers to seek for feedback. Then, careful analysis of the feedback was done in order to point out possible improvements.

Based on the analysis, the event is a success beyond expectation. Such accomplishment inspires many students to conduct similar project-based theses. Moreover, the improvement analysis of this report can be of great assistance to produce better event in the future.

Concerning documentation, follow the links for further references: Video: https://www.youtube.com/watch?v=qI-kG_Dla90&feature=youtu.be Photos: http://media.saimia.fi/refs/pop-up-restaurant-2015