Organising Baltic Jazz festival
Väärä, Emmi (2016)
Haaga-Helia ammattikorkeakoulu
2016
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2016111416185
https://urn.fi/URN:NBN:fi:amk-2016111416185
Tiivistelmä
The purpose of this paper was to clarify how Baltic Jazz festival is organised in a matter of project based thesis, where the main product was the festival held in 2016. The festival is located on Kemiönsaari in Turku Archipelago and it has been up and running for 30 years next year.
The paper includes seven key concepts that are important for understanding the field of event management as well as the main operations according to the literature found about special events and festivals.
After the literature review the author presents the process of organising Baltic Jazz festival in detail. The reader gets a deeper look into the people behind the festival, the year of the festival, how the marketing is handled, what are the general operations and how they are done and how the festival manages the finances.
The paper ends with discussion about what the organisation behind the festival has done well according to the literature, ideas for the future and the author’s process and learning.
The paper includes seven key concepts that are important for understanding the field of event management as well as the main operations according to the literature found about special events and festivals.
After the literature review the author presents the process of organising Baltic Jazz festival in detail. The reader gets a deeper look into the people behind the festival, the year of the festival, how the marketing is handled, what are the general operations and how they are done and how the festival manages the finances.
The paper ends with discussion about what the organisation behind the festival has done well according to the literature, ideas for the future and the author’s process and learning.