"Nanda Kumar, Somasundaram" - Selaus tekijän mukaan Laurea-ammattikorkeakoulu
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Developing an alternate pricing model for mobile games
Nanda Kumar, Somasundaram (Laurea-ammattikorkeakoulu, 2016)This goal of this research is to devise an alternate pricing model that addresses the shortcomings of the Free-to-play (F2P) pricing model prevalent in the mobile gaming industry. The research is conducted using the double ...