"acquisition" - Selaus asiasanan mukaan Tampereen ammattikorkeakoulu

    • B2B customer acquisition in modern business environment 

      Nummela, Katarina (2022)
      The sales and marketing have experienced a full digital evolution in the last few decades, and the expectations of modern B2B buyers have shifted to a more human direction with two-way communication, personalized service ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Enhancing procurement efficiency at Sumitomo SHI FW Energy 

      Venäläinen, Aki (2023)
      The objective for this thesis was to demonstrate the progress and required steps to have a functional procurement dashboard for the procurement department. Sumitomo SHI FW Energy has an excessive history in energy markets ...
    • Optimising customer acquisition for SaaS subscription-based companies : case: Smart Match App 

      Essoufi, Mouad (2023)
      This thesis was commissioned by Smart Match App, a B2B matchmaking software CRM. The company needed to improve their current acquisition channels and strategies to generate more leads and drive more sales. The author ...
    • Purchase process optimization for the case company 

      Alp, Alina (2023)
      This thesis was commissioned by an internationally operating company. Their products can be described as office furniture and are predominantly make-to-order. Their current process time from the moment a purchase order is ...
      Rajattu käyttöoikeus / Restricted access / Tillgången är begränsad
    • Recommended model for pre-deal phase based on findings from executed Mergers & Acquisitions 

      Panicker, Praveen (2022)
      The success of M&As across the corporate world has been an enigma due to its poor success rates across multiple different businesses. This thesis research aimed to identify how to model the pre-deal phase to secure the ...