"buying behaviour" - Selaus asiasanan mukaan Turun ammattikorkeakoulu
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B2B sales work after the Covid-19 pandemic : case company Phoenix Contact Oy
(2022)The Covid-19 pandemic has affected people’s working habits during the past two years. Salespersons have made almost all their contacts with the customers in the virtual environment as opposed to earlier face-to-face ... -
The use of visual assets in engaging candy shoppers
(2023)This thesis scrutinizes how the visual appearance of confectionery brands should be managed in the in-store environment to ensure maximum potential to influence a purchase decision. Commissioner was confectionery company ...