Cultural barriers for managers of multinational companies : Case Exin Group Ltd
Ibrahimaj, Morea (2018)
Ibrahimaj, Morea
Hämeen ammattikorkeakoulu
2018
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2018112718693
https://urn.fi/URN:NBN:fi:amk-2018112718693
Tiivistelmä
Nowadays, globalization is one of the most popular terms in economics. Even though very few people can define what globalization really means, this phenomenon has become a reality which influences people’s daily lives, and has resulted in many discussions over its negative and positive effects. Most importantly, globalization has sensitized people to the variety of cultures around the world and the impact they have on multinational companies.
The purpose of this research study is to provide the necessary information for managers who want to succeed as global managers and to give an insight on how managers, from different management levels, are currently prepared for foreign assignments. The commissioning company of the
study, Exin Group Ltd, has had extensive experience with trade in foreign markets, but faces cultural issues due to the vast differences between all the markets where they are operative. Exin Group is based in Kosovo, but it also has units in Albania, Hong Kong, and New York.
The study consists of several parts. Firstly, the author investigates and evaluates the influence globalization has on businesses in general, and the relationships between managers and subordinates. That was followed by thorough analyses of Germany (Exin Group’s supplier’s home country), Hong Kong, New York (United States of America), and Albania. Finally, the data and findings have been presented, from which the author was able to draw the necessary information to propose recommendations for the company in question.
The purpose of this research study is to provide the necessary information for managers who want to succeed as global managers and to give an insight on how managers, from different management levels, are currently prepared for foreign assignments. The commissioning company of the
study, Exin Group Ltd, has had extensive experience with trade in foreign markets, but faces cultural issues due to the vast differences between all the markets where they are operative. Exin Group is based in Kosovo, but it also has units in Albania, Hong Kong, and New York.
The study consists of several parts. Firstly, the author investigates and evaluates the influence globalization has on businesses in general, and the relationships between managers and subordinates. That was followed by thorough analyses of Germany (Exin Group’s supplier’s home country), Hong Kong, New York (United States of America), and Albania. Finally, the data and findings have been presented, from which the author was able to draw the necessary information to propose recommendations for the company in question.