Analysis of the possibilities of introducing innovative methods of collecting and processing medical data into a medical market in Russia : an example of the US Company BeCare Link LLC
Ilin, Kirill (2018)
Ilin, Kirill
Turun ammattikorkeakoulu
2018
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2018121621783
https://urn.fi/URN:NBN:fi:amk-2018121621783
Tiivistelmä
The markets of medical supplies and medical technologies aimed for treatment and prevention of many sicknesses is growing. BeCare Link LLC is a healthcare innovative company from the US which successfully created a product which may help elderly people and benefit from this situation.
The purpose of the thesis is to analyze and project the existing company BeCare Link, it’s values, achievement, mission, and products into a Russian innovation and healthcare markets. Find out what are the entry barriers, how developed Russian market is for this kind of innovations.
The main objective of my thesis work is to analyze the Russian market of innovation and healthcare and analyze how well they support each other today when the healthcare market is booming and the trend for innovations and new products in the medical field is growing every day. For the last years, this topic was highly demanded and relevant and became even more. For these reasons, I am hopeful to present my results to the BeCare Link company and offer them a proper analysis for their further growth and for the possible solutions and decision in my home country for the development of innovation and healthcare markets.
The results of the work include certain margins for the BeCare Link’s strategy of expansion onto a Russian market as well as the advice on the improvement of the market’s conditions itself. This research gives a detailed estimation of the Russian medical market and serves as a basis for further researches and conclusions about its potential on the innovation field.
The purpose of the thesis is to analyze and project the existing company BeCare Link, it’s values, achievement, mission, and products into a Russian innovation and healthcare markets. Find out what are the entry barriers, how developed Russian market is for this kind of innovations.
The main objective of my thesis work is to analyze the Russian market of innovation and healthcare and analyze how well they support each other today when the healthcare market is booming and the trend for innovations and new products in the medical field is growing every day. For the last years, this topic was highly demanded and relevant and became even more. For these reasons, I am hopeful to present my results to the BeCare Link company and offer them a proper analysis for their further growth and for the possible solutions and decision in my home country for the development of innovation and healthcare markets.
The results of the work include certain margins for the BeCare Link’s strategy of expansion onto a Russian market as well as the advice on the improvement of the market’s conditions itself. This research gives a detailed estimation of the Russian medical market and serves as a basis for further researches and conclusions about its potential on the innovation field.