Choosing a Business Model : Study of Small and Medium Sized Transportation com-panies in Vietnam
CAI, BAO (2015)
Jyväskylän ammattikorkeakoulu
2015
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201902212571
https://urn.fi/URN:NBN:fi:amk-201902212571
Tiivistelmä
Transportation has a special position in the logistics sector of any industry. In the developing countries, especially in Vietnam, road transportation still plays a very important role in everyday business transactions. In this context, the concern was that small and medium sized transportation companies were struggling to survive in the competitions with larger firms and with each other.
The objectives of the study was to study small and medium sized transportation companies in Vietnam in order to learn about their success. It was hoped that the information gained from the study could be generalized into a guideline for future firms so that they could reflect on themselves in order to create a similar success.
The qualitative research approach was used to achieve the laid out objectives. Interviews were conducted with companies that fitted the descriptions of the objectives. The results of the interview were transcribed and analyzed.
The results can only be applied to the sample that was chosen at the beginning of the study. The results could be used by companies that wished to pursue a similar path to that of the companies in question. However, the results should not be generalized due to the small sample size.
One business model was favored over its counterpart both in the establishment phase and in the long-term operations. Some advice was given to companies who wished to achieve an outcome similar to these companies but, again, precautions were also suggested.
The objectives of the study was to study small and medium sized transportation companies in Vietnam in order to learn about their success. It was hoped that the information gained from the study could be generalized into a guideline for future firms so that they could reflect on themselves in order to create a similar success.
The qualitative research approach was used to achieve the laid out objectives. Interviews were conducted with companies that fitted the descriptions of the objectives. The results of the interview were transcribed and analyzed.
The results can only be applied to the sample that was chosen at the beginning of the study. The results could be used by companies that wished to pursue a similar path to that of the companies in question. However, the results should not be generalized due to the small sample size.
One business model was favored over its counterpart both in the establishment phase and in the long-term operations. Some advice was given to companies who wished to achieve an outcome similar to these companies but, again, precautions were also suggested.