Haku
Viitteet 1-2 / 2
Content Marketing Practices in Finland
(Yrkeshögskolan Arcada, 2016)
The purpose of this study is to draw attention to increasingly important business phenomenon of content marketing. This paper defines content marketing, identifies its key elements and phases, and explores content marketing ...
Finance as a business partner at Marimekko : Searching for Finance Business Partnering opportunities at a Finnish Design Company
(Yrkeshögskolan Arcada, 2016)
Finance Business Partnering is an innovative strategic orientation where the accounting disciplines and business understanding of the finance department are combined to pro-vide analysis and insights to inform and influence ...