"Canada" - Selaus asiasanan mukaan Opinnäytetyöt (Avoin kokoelma)
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Market Entry Strategy for the Canadian Market : case ESLA
(2024)This thesis examines the market entry strategy for ESLA, a Finnish manufacturer of kicksleds, into the Canadian market. Kicksleds, widely used in Scandinavia for recreation and mobility during snowy winters, are relatively ...