Business plan for a hostel in Thailand
Kondrateva, Evgeniia (2019)
2019
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2019053013548
https://urn.fi/URN:NBN:fi:amk-2019053013548
Tiivistelmä
In the thesis, you can find detailed business plan for a hostel in Thailand as well as theoretical basis of business planning.
First part of the thesis covers such questions as business planning definition, things to do before business planning and business planning process step-by-step. Additionally to theoretical part of business planning in first part tourism industry in Thailand is described and its statistics for last years are analyzed.
The second part of the project is a ready business plan for Khapkhunkaa hostel in Phuket. It includes all necessary parts of properly prepared business plan: general information of the hostel, market analysis and SWOT-analysis. The business plan was based on data collected information. The author conducted a survey among guests of hostels, which are potential competitors, to determine their strengths and weaknesses, all data was taken into account in the writing of the thesis.
First part of the thesis covers such questions as business planning definition, things to do before business planning and business planning process step-by-step. Additionally to theoretical part of business planning in first part tourism industry in Thailand is described and its statistics for last years are analyzed.
The second part of the project is a ready business plan for Khapkhunkaa hostel in Phuket. It includes all necessary parts of properly prepared business plan: general information of the hostel, market analysis and SWOT-analysis. The business plan was based on data collected information. The author conducted a survey among guests of hostels, which are potential competitors, to determine their strengths and weaknesses, all data was taken into account in the writing of the thesis.