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Fashion show event production for Soroptimist International Finland, a women´s empowerment organization : Celebrating real women on the catwalk
(2021)
The commissioner of the thesis is Soroptimist International Finland (SIF), a voluntary women organization which promotes the equality and position of women worldwide. The thesis is an overview on women empowerment in the ...
Sustainability in fashion industry : analysing consumer sentiment in sustainable fashion
(2023)
The thesis objective was to learn about the consumer sentiment towards sustainability in the fashion industry and the role of global brands and influencers ́ efforts to promote it. The first part of the research’s main aim ...
Analysis of the challenges and prospect of the fashion industry in Finland
(2022)
Fashion design has been a growing industry in Finland. Over the last few years, progress has been made but there are prospects in economic gains in fashion design amidst the challenges; this is what inspired the current ...
Omnichannel marketing strategy for fashion retailers
(2023)
Impacts of COVID 19 and severe inflation have changed the fashion retailing landscape. A significant number of the retailers went bankrupted while many are still striving to survive in the retailing market. Particularly, ...