Haku
Viitteet 1-2 / 2
Experience Events : A theoretical research and compilation of tools for a handbook developed for events associated with Intotalo, Kajaani
(Kajaanin ammattikorkeakoulu, 2013)
This thesis was compiled around the idea that events should be more like experiences, and less like services. In this research, the idea of experiences is explored in theory alongside the theory of event planning to produce ...
Employer Branding for SMEs: Attracting Graduating Students in IT Industry
(Kajaanin ammattikorkeakoulu, 2013)
Employer Branding has been an emerging topic in HRM for no longer than two decades. The concept of Employer Branding is usually stuck to large companies or MNCs. In addition, in-depth researches on wheth-er Employer Branding ...