Internationalization in Pirkanmaa Region : Providing Supporting Services for Businesses
Parviainen, Lasse Tapani (2019)
2019
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2019121927610
https://urn.fi/URN:NBN:fi:amk-2019121927610
Tiivistelmä
The purpose of this study was to provide Tampere Chamber of Commerce concrete examples and themes for internationalization services. These include events and political influence. This thesis was also particularly meant to provide recommendations for future research about internationalization in the Pirkanmaa region.
The theoretical section introduced human resources as a success factor for internationalization. This supported the demand for the services arranged by the Tampere Chamber of Commerce. The study was carried out by a survey sent to a group of exporting companies in the Pirkanmaa region. Survey questions were quantitative with one qualitative open-ended question. To support additional findings researches by third parties were used as secondary data.
Compared to recent years' studies, the survey gathered the most replies. The results stated that internationalization was on the rise in the region and an increased amount of companies have implemented an internationalization strategy. It was discovered that respondents highly valued networking events for internationalization closely followed by seminars and trainings. The results also showed that the themes for events were: legislation and contracts, organizing sales, recruitment of knowledgeable workforce, and customs regulations. Popular target countries for internationalization were also recognized as Sweden, Germany, the United States of America, Russia, China, and Denmark. Political influencing points were derived from open answers: knowledge about financing export activities should be increased and Pirkkala airport connections should be developed. It was also discovered that immigrants should be utilized for internationalization.
The findings indicate that the Tampere Chamber of Commerce should organize free to attend events for the target countries whether it is ambassador delegations or seminars. Paid trainings should be done from a Finnish perspective and they should consider the aforementioned themes. The Tampere Chamber of Commerce should also persuade large export companies to utilize the Pirkkala airport to create more traffic, work towards bringing more export financing available and start to utilize predictive decision making to answer future needs of businesses.
The theoretical section introduced human resources as a success factor for internationalization. This supported the demand for the services arranged by the Tampere Chamber of Commerce. The study was carried out by a survey sent to a group of exporting companies in the Pirkanmaa region. Survey questions were quantitative with one qualitative open-ended question. To support additional findings researches by third parties were used as secondary data.
Compared to recent years' studies, the survey gathered the most replies. The results stated that internationalization was on the rise in the region and an increased amount of companies have implemented an internationalization strategy. It was discovered that respondents highly valued networking events for internationalization closely followed by seminars and trainings. The results also showed that the themes for events were: legislation and contracts, organizing sales, recruitment of knowledgeable workforce, and customs regulations. Popular target countries for internationalization were also recognized as Sweden, Germany, the United States of America, Russia, China, and Denmark. Political influencing points were derived from open answers: knowledge about financing export activities should be increased and Pirkkala airport connections should be developed. It was also discovered that immigrants should be utilized for internationalization.
The findings indicate that the Tampere Chamber of Commerce should organize free to attend events for the target countries whether it is ambassador delegations or seminars. Paid trainings should be done from a Finnish perspective and they should consider the aforementioned themes. The Tampere Chamber of Commerce should also persuade large export companies to utilize the Pirkkala airport to create more traffic, work towards bringing more export financing available and start to utilize predictive decision making to answer future needs of businesses.