How to improve customer engagement by Email Marketing.

Liimatainen, Parima (2020)
 
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Liimatainen, Parima
2020
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https://urn.fi/URN:NBN:fi:amk-202005077706
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The goal of this research was to investigate whether the marketing channel that the case company is using was suitable for them or not. Moreover, the aim was giving suggestions and recommendations on how they can improve their relationship with their clients
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