Guidelines for organizational structure and communication in Viaporin Kekri event core team

Abstract

This product-based thesis concentrates on organizational structure and communication within a core team of an event project called Viaporin Kekri. Within these two main focus points – organizational structure and communication– subtopics like hierarchy, teambuilding, recruitment, communication plan and meeting management are discussed and analyzed further. From this exploration a framework was constructed and used as a base for the product itself. The product is a set of guidelines for the future Viaporin Kekri core team. The thesis and its topics are heavily linked to events and event management, and this aspect is also examined in the theoretical part. Secondary analysis and semi-structured interviews were used as research tools: data was collected from half of the Viaporin Kekri core team members through semi-structured interviews, and secondary analysis was performed on notes from previous core team meetings. This research further supports the production of the guidelines, and together with the theoretical part and the constructed framework establish the foundation for the product. The main aim of the thesis’ outcome is to develop the organizational structure and communications within the Viaporin Kekri core team in the future. The guidelines presented in the product should support the core team’s structural and communicational matters, and further develop the execution of the event project in the future. One of the focus points in the product is the successful recruitment of new core team members. Essentially, by taking the guidelines into consideration and applying them in practice, the previous communicational and structural issues of the core team should resolve.