Proofreading market viability for Native English Solutions
Lamson, Cody (2012)
Lataukset:
HAAGA-HELIA ammattikorkeakoulu
2012
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201203193537
https://urn.fi/URN:NBN:fi:amk-201203193537
Tiivistelmä
The research was conducted in order to discover what needs to be done in order to succeed in the proofreading and editing market. If it is worth the time and money to enter the market, what should be done in order to be successful?
The reseach was done in order to give Native English Solutions (NES) a clear idea of how to approach this market. Native English Solutions is an internet based proofreading and editing company. The company edits English text for advertisers, article writers, and the occaisional student.
Topics covered in the thesis include competition, pricing, advertising, and factors to take into consideration for internet service companies.
The study followed a qualitative analysis model. Qualitative analysis was performed for 3 different factors that contribute to an action plan for Native English Solutions. These three factors were qualitative anlysis of Native English Solutions, competitors, and previous customers.
The results of the Qualitative analysis of the 3 different factors, combined with relevant theory taken from the literature review, results in a clear and reliable action plan for Native English Solutions in the student thesis corrections market niche.
The reseach was done in order to give Native English Solutions (NES) a clear idea of how to approach this market. Native English Solutions is an internet based proofreading and editing company. The company edits English text for advertisers, article writers, and the occaisional student.
Topics covered in the thesis include competition, pricing, advertising, and factors to take into consideration for internet service companies.
The study followed a qualitative analysis model. Qualitative analysis was performed for 3 different factors that contribute to an action plan for Native English Solutions. These three factors were qualitative anlysis of Native English Solutions, competitors, and previous customers.
The results of the Qualitative analysis of the 3 different factors, combined with relevant theory taken from the literature review, results in a clear and reliable action plan for Native English Solutions in the student thesis corrections market niche.