Relational factors in consultant-client consulting for a go-to-market project
Fadli, Amin (2021)
2021
All rights reserved. This publication is copyrighted. You may download, display and print it for Your own personal use. Commercial use is prohibited.
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2021090217384
https://urn.fi/URN:NBN:fi:amk-2021090217384
Tiivistelmä
This thesis aims to understand the relationship between a consultant and his client during a consulting project. The aim is to understand the impact of the project on the creation of knowledge. It seems interesting to look at the individual and relational factors between a client and his consultant that allow the creation of knowledge. The human relational factor is a complex variable. The objective is to understand the key concepts studied by the experts of the subject in the literature. Consulting is based on the interactions between the client and his consultant. It is therefore relevant to study this relationship and the key concepts. The client describes the problem, and the consultant will try to solve the problem with him. This project is a learning process for the client, and a way to position himself correctly in a new market.
The objective of this thesis will be to answer the question: "What are the relational factors that impact the consultant-client relationship in a go-to-market consulting project? This thesis will include a review of the literature with the confrontation of the ideas of experts in the field. The results of this review highlighted the importance of both parties collaborating with each other in order to get the maximum benefit from a project. It is the collaboration of the client and the consultant that will allow the creation of knowledge. A collaboration requires a trusting and healthy relationship, which allows to create a durable and favorable relationship to the creation of knowledge.
The objective of this thesis will be to answer the question: "What are the relational factors that impact the consultant-client relationship in a go-to-market consulting project? This thesis will include a review of the literature with the confrontation of the ideas of experts in the field. The results of this review highlighted the importance of both parties collaborating with each other in order to get the maximum benefit from a project. It is the collaboration of the client and the consultant that will allow the creation of knowledge. A collaboration requires a trusting and healthy relationship, which allows to create a durable and favorable relationship to the creation of knowledge.