Knowledge-Based Management in Regional Destination Management Organisation
Okic, Emrah (2021)
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2021121526071
https://urn.fi/URN:NBN:fi:amk-2021121526071
Tiivistelmä
This master degree thesis examined the current state of knowledge-based management in the Helsinki Tourism Regional Destination Management Organisation (DMO). The aim of the thesis was to study the current state of knowledge-based management in the Helsinki DMO, to find challenges and opportunities in knowledge-based management, and to produce development proposals that could make a concrete contribution to knowledge-based management in DMO.
The study was carried out as a qualitative case study. For the theoretical framework, information was gathered from literature, studies and theses, articles and material found online. The primary material was collected through semi-structured thematic interviews. A total of nine interviews were conducted, in which representatives of the City of Helsinki's experience economy were interviewed.
The results of the study are intended to provide an understanding of the current state of knowledge-based management and present identified challenges and opportunities. The challenges were identified in organisation, lack of resources and know-how, and the utilisation of information. The opportunities were identified in the use of cooperation and knowledge-based management for the development. In addition, 10 development proposals were introduced as proposals to the sponsor for the future projects.
The study revealed that the roles of the tourism ecosystem actors and the division of responsibilities from the point of view of knowledge-based management should be clarified. The terminology of knowledge-based management should be harmonised for communication purposes. The city of Helsinki's tourism developers must increase their expertise in knowledge-based management and related methods and tools.
The study was carried out as a qualitative case study. For the theoretical framework, information was gathered from literature, studies and theses, articles and material found online. The primary material was collected through semi-structured thematic interviews. A total of nine interviews were conducted, in which representatives of the City of Helsinki's experience economy were interviewed.
The results of the study are intended to provide an understanding of the current state of knowledge-based management and present identified challenges and opportunities. The challenges were identified in organisation, lack of resources and know-how, and the utilisation of information. The opportunities were identified in the use of cooperation and knowledge-based management for the development. In addition, 10 development proposals were introduced as proposals to the sponsor for the future projects.
The study revealed that the roles of the tourism ecosystem actors and the division of responsibilities from the point of view of knowledge-based management should be clarified. The terminology of knowledge-based management should be harmonised for communication purposes. The city of Helsinki's tourism developers must increase their expertise in knowledge-based management and related methods and tools.