CORPORATE SOCIAL RESPONSIBILITY AND ADULT EDUCATION: CASE NOKIA BRIDGE TAMPERE
Kaatranen, Marja (2013)
Satakunnan ammattikorkeakoulu
2013
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2013111417053
https://urn.fi/URN:NBN:fi:amk-2013111417053
Tiivistelmä
The purpose of this thesis is to find out what were the Nokia Bridge Tampere training goals and how they were achieved by first half of the year 2012.
Early in 2011 Nokia Ltd announced there would be restructurings and personnel re-ductions. To support this process a community project named Bridge was created, which would be managed by Esko Aho. The purpose with the project was to support personnel that were being discarded to find new careers.
The frame for the Bridge project was given by Bridge Global, out of which spun off a project for each of the locations with Nokia plants. The project was divided into five paths: Find new employment within Nokia, find employment at other compa-nies, an education path, an entrepreneurship path, and something else/your own path. This thesis studies the educations path and how the established objectives where achieved. The theory of the thesis based on research pertaining to adult education, corporate social responsibility, and outplacement.
The time frame of the study is early 2012 and the location Bridge Tampere. At this point in time personnel reductions were at the peak and the demands for Bridge ser-vices at the highest.
This study is a qualitative case study that relies both on interviews and observations by the researcher. A third source used in this thesis is the oral and written feedback provided by the participants of the education path.
The focal point of this study is the condition of the education path in early 2012. There are however proposals for the future development of the Tampere Bridge project, which will run at least until early 2014. How the Nokia and Microsoft merger affects the project remains to be seen.
Early in 2011 Nokia Ltd announced there would be restructurings and personnel re-ductions. To support this process a community project named Bridge was created, which would be managed by Esko Aho. The purpose with the project was to support personnel that were being discarded to find new careers.
The frame for the Bridge project was given by Bridge Global, out of which spun off a project for each of the locations with Nokia plants. The project was divided into five paths: Find new employment within Nokia, find employment at other compa-nies, an education path, an entrepreneurship path, and something else/your own path. This thesis studies the educations path and how the established objectives where achieved. The theory of the thesis based on research pertaining to adult education, corporate social responsibility, and outplacement.
The time frame of the study is early 2012 and the location Bridge Tampere. At this point in time personnel reductions were at the peak and the demands for Bridge ser-vices at the highest.
This study is a qualitative case study that relies both on interviews and observations by the researcher. A third source used in this thesis is the oral and written feedback provided by the participants of the education path.
The focal point of this study is the condition of the education path in early 2012. There are however proposals for the future development of the Tampere Bridge project, which will run at least until early 2014. How the Nokia and Microsoft merger affects the project remains to be seen.