Employment Through Job Matchmaking in the Context of the Olympic Games Studying the Potential Adoption of an Olympic Games Job Matchmaking App idea
SY, Audrey (2020)
2020
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In 2018, 172 million people were unemployed worldwide, according to the UN agency. In addition, they predict an unemployment rate of 4.9% in 2019 and 2020.
The Olympic Games is an extremely well-known event, with more than 3.6 billion viewers around the world
watching the Games. Every two years, the Olympic Games bring together thousands of international athletes
for 20 days of competition. As in any large organization, the Olympic Games need people to ensure that the
Games run smoothly. The same organization can offer jobs to anyone who wants them. This thesis focuses
on the study of a " mobile application idea, named: “Olymp-Jobs”. This study looks at people's attitudes towards this application but also at their opinion on the anticipated User eXperience consumer’s experience of
this application idea.
The aim of this study is to address innovation on employment in the context of Olympic Games (OG)
through the co-creation of an app idea For this, a mixed-methods approach was selected for triangulation
purpose. I used a mixed method with a semi-structured interview with a survey. The Focus Group Interview
has involved 6 participants that were very helpful on refining my topic and raising the level of interest about
the subject. Indeed, they gave me ideas such as adding a comment section to get feedback or features that
are important to them such as usefulness, speed or confidentiality.
The employment in OG survey, has got 42 respondents, which allowed me to give further information
about the Olymp-Jobs. Regarding the UX-based Adoption survey, this one has got 22 respondents, most of
the respondents perceived the Olympic Games Job Matchmaking app idea effective (95,34%), useful
(76,73%) and reliable (65,11%). Other respondents perceived the app idea uninfluential (37,19%), unfulfilled
(13,95%) and unattractive (11,92%). All the user feedback I received through this surveys allowed me to reflect on the relevance of my application idea and also gave me ideas for future research.
The Olympic Games is an extremely well-known event, with more than 3.6 billion viewers around the world
watching the Games. Every two years, the Olympic Games bring together thousands of international athletes
for 20 days of competition. As in any large organization, the Olympic Games need people to ensure that the
Games run smoothly. The same organization can offer jobs to anyone who wants them. This thesis focuses
on the study of a " mobile application idea, named: “Olymp-Jobs”. This study looks at people's attitudes towards this application but also at their opinion on the anticipated User eXperience consumer’s experience of
this application idea.
The aim of this study is to address innovation on employment in the context of Olympic Games (OG)
through the co-creation of an app idea For this, a mixed-methods approach was selected for triangulation
purpose. I used a mixed method with a semi-structured interview with a survey. The Focus Group Interview
has involved 6 participants that were very helpful on refining my topic and raising the level of interest about
the subject. Indeed, they gave me ideas such as adding a comment section to get feedback or features that
are important to them such as usefulness, speed or confidentiality.
The employment in OG survey, has got 42 respondents, which allowed me to give further information
about the Olymp-Jobs. Regarding the UX-based Adoption survey, this one has got 22 respondents, most of
the respondents perceived the Olympic Games Job Matchmaking app idea effective (95,34%), useful
(76,73%) and reliable (65,11%). Other respondents perceived the app idea uninfluential (37,19%), unfulfilled
(13,95%) and unattractive (11,92%). All the user feedback I received through this surveys allowed me to reflect on the relevance of my application idea and also gave me ideas for future research.