Optimization of grocery e-commerce deliveries : last mile process of Pirkanmaa Area
Lukka, Mikko (2022)
Lukka, Mikko
2022
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2022060214808
https://urn.fi/URN:NBN:fi:amk-2022060214808
Tiivistelmä
Demand for home deliveries has increased during the last few years. This is partially due to the covid-19 pandemic but also due the development of digitalization and change in the remote work possibilities. This increase has also been seen in the demand for retail home deliveries such as groceries.
This thesis studies Posti’s current grocery e-commerce operations and their last-mile deliveries. The subject has been chosen due to the increased demand of grocery e-commerce deliveries and the need to match the demand with an improved process. For the research a mixed methods approach using qualitative and quantitative has been chosen. The framework for the thesis consists of process optimization and consumer logistics models as both concepts are integral for the subject.
The data collected during the research shows both technical and operative challenges in the current process. These challenges concern the current delivery areas, loading point and optimization possibilities. Development points for each challenge have been identified based on the data analysis results.
A seven-stage development plan has been created for Posti. The plan gathers findings from data and interview analysis and offers solutions based on them. During the seven stages the plan suggests the following: re-creation of delivery areas, increasing the number of loading points, locating the loading points closer to delivery areas, allocating human and vehicle assets based on analyzed delivery amounts new delivery area and re-forming the delivery windows and days based on expected demand.
The plan also recommends that a separate team is put into place for a possible singular implementation to create a risk analysis. The implementation should be approached with caution as some information found in the research phase has a possibility to cause unexpected developments. The information in question is in relation to the demand of specific areas and days.
The findings of this research have been found concrete and if implemented the plan can be followed in parts or as a singular implementation. The support of other stakeholders is highly recommended if Posti chooses to implement the plan in full.
This thesis studies Posti’s current grocery e-commerce operations and their last-mile deliveries. The subject has been chosen due to the increased demand of grocery e-commerce deliveries and the need to match the demand with an improved process. For the research a mixed methods approach using qualitative and quantitative has been chosen. The framework for the thesis consists of process optimization and consumer logistics models as both concepts are integral for the subject.
The data collected during the research shows both technical and operative challenges in the current process. These challenges concern the current delivery areas, loading point and optimization possibilities. Development points for each challenge have been identified based on the data analysis results.
A seven-stage development plan has been created for Posti. The plan gathers findings from data and interview analysis and offers solutions based on them. During the seven stages the plan suggests the following: re-creation of delivery areas, increasing the number of loading points, locating the loading points closer to delivery areas, allocating human and vehicle assets based on analyzed delivery amounts new delivery area and re-forming the delivery windows and days based on expected demand.
The plan also recommends that a separate team is put into place for a possible singular implementation to create a risk analysis. The implementation should be approached with caution as some information found in the research phase has a possibility to cause unexpected developments. The information in question is in relation to the demand of specific areas and days.
The findings of this research have been found concrete and if implemented the plan can be followed in parts or as a singular implementation. The support of other stakeholders is highly recommended if Posti chooses to implement the plan in full.