Business plan for a clothing store
Bunea, Lucia (2022)
2022
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2022120326138
https://urn.fi/URN:NBN:fi:amk-2022120326138
Tiivistelmä
The main objective of this thesis was to create a business plan for a women's clothing store. The work̈ consists of the theoretical part where the definition of a business plan is explained. The goal was to use the research and create a business plan for a potential future business. Qualitative research was chosen as the research method. In qualitative research, the focus of the analysis is on thinking about opinions and their causes and consequences. Information for this thesis was collected from books, articles, studies, and other reliable sources.
In the first part of this thesis, it was clarified what a business plan is and what are the benefits of creating one. In the second part of this thesis the contents of a business planed were detailed and explained. The business idea, the vision and the strategy were explained. Company forms, company risks, financing, and the operating environment were also detailed and explained with some examples.
In the last part of this thesis a business plan for an inclusive clothing store for women was created. The business plan revealed that the company currently has the potential to succeed in the market. As a result of the thesis, a functional and clear business plan was obtained, which the company can use to support business and decision-making.
In the first part of this thesis, it was clarified what a business plan is and what are the benefits of creating one. In the second part of this thesis the contents of a business planed were detailed and explained. The business idea, the vision and the strategy were explained. Company forms, company risks, financing, and the operating environment were also detailed and explained with some examples.
In the last part of this thesis a business plan for an inclusive clothing store for women was created. The business plan revealed that the company currently has the potential to succeed in the market. As a result of the thesis, a functional and clear business plan was obtained, which the company can use to support business and decision-making.