Impacts of CSR on business performance : Nestlé Pakistan
Mehmood, Tariq (2022)
2022
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2022120726867
https://urn.fi/URN:NBN:fi:amk-2022120726867
Tiivistelmä
Corporate Social Responsibility (CSR) refers to the environmentally and socially friendly practices of companies which focus not only on the economic profits but also on the social and environmental ben-efits. Concerns regarding the social and environmental effects of corporations and businesses have gained public attention and have been a topic of academic debate in recent years. Sustainability is a problem with historical roots in the Industrial Revolution. Businesses and manufacturing have relied on renewable energy and natural materials for hundreds of years.
This thesis aims to investigate the CSR practices of Nestlé Pakistan. This thesis uses a qualitative re-search design to address the research objectives. The data collection method for this thesis is primary. This data is analysed using thematic analysis to obtain meaningful themes and concepts in the data regarding research aims and objectives.
It has been found in the results that Nestlé Pakistan has a thorough CSR strategy to involve itself in not only socially friendly practices but also environmentally friendly practices. Additionally, results of primary data have also concluded that the CSR practices of a company have positive impacts on the development of the community. Nestlé Pakistan therefore, as a part of its CSR activities involves it-self in community development and environmentally friendly practices.
This thesis aims to investigate the CSR practices of Nestlé Pakistan. This thesis uses a qualitative re-search design to address the research objectives. The data collection method for this thesis is primary. This data is analysed using thematic analysis to obtain meaningful themes and concepts in the data regarding research aims and objectives.
It has been found in the results that Nestlé Pakistan has a thorough CSR strategy to involve itself in not only socially friendly practices but also environmentally friendly practices. Additionally, results of primary data have also concluded that the CSR practices of a company have positive impacts on the development of the community. Nestlé Pakistan therefore, as a part of its CSR activities involves it-self in community development and environmentally friendly practices.