Enhancing the quotation process of a freight forwarding company.
Härkönen, Sami (2023)
2023
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-202302202593
https://urn.fi/URN:NBN:fi:amk-202302202593
Tiivistelmä
The quotation process is an essential part of those business organizations that sell services or products to customers or end users. Giving quotations professionally and including all the needed elements are crucial parts of the process when the company wants to gain more orders and new customers. Giving quotations effectively and profitably is part of company growth when reaching its targets.
The objective of this study was to find out how the quotation process is functioning and managed in ISA Nordic at the moment and if the process follows and supports the company strategy. In addition, the objective was to find ways to enhance the quotation process to be more functional and increase the company's profit.
The study was implemented by utilizing qualitative research methods. The theoretical part consisted of a literature review, which was used as a reference to find some answers to the research questions. The research was executed as a case study, and interviews and observation were used as research techniques.
The conclusion of the study was that several processes could be developed further and implemented in a more advanced way to enhance the quotation process so that it would follow and support the company strategy.
The result of the study was several suggestions on how to improve the quotation process: to unify the outcome of quotations in all company countries, use two different quotation methods in various business areas, and improve the follow-up on quotations. The main result was suggestions on how the company should develop the existing quotation tool and fully integrate it into a company ERP system to fully exploit and harvest its benefits. In addition, future research topics were covered and recommended to the company.
The objective of this study was to find out how the quotation process is functioning and managed in ISA Nordic at the moment and if the process follows and supports the company strategy. In addition, the objective was to find ways to enhance the quotation process to be more functional and increase the company's profit.
The study was implemented by utilizing qualitative research methods. The theoretical part consisted of a literature review, which was used as a reference to find some answers to the research questions. The research was executed as a case study, and interviews and observation were used as research techniques.
The conclusion of the study was that several processes could be developed further and implemented in a more advanced way to enhance the quotation process so that it would follow and support the company strategy.
The result of the study was several suggestions on how to improve the quotation process: to unify the outcome of quotations in all company countries, use two different quotation methods in various business areas, and improve the follow-up on quotations. The main result was suggestions on how the company should develop the existing quotation tool and fully integrate it into a company ERP system to fully exploit and harvest its benefits. In addition, future research topics were covered and recommended to the company.