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This paper presents a research on the value of good service for front desk employees in high-end hotels in Helsinki city center. The main aim of the study is to establish the value of good service for employees, customers and the industry as well as its influence on the motives of employees to provide it. The literature review chapter is divided into three main parts. The first subchapter gives an overview of the person’s intrinsic value and his dependency on others. The second subchapter addresses the meaning of work as a service to the society and its significance for the self-actualization of the worker. Finally, the third subchapter handles the engagement of the em-ployee on three different levels of motivation. The methodology of the study was a qualitative analysis with an inductive approach. The re-search was carried out by un-structured open-ended interviews to front desk employees, with the aim of getting narratives of good service’s instances. The data was analyzed with a combi-nation of content analysis and a thematic approach of narrative analysis. Overall fifteen inter-views were conducted during the July 2013. The main finding in the study was that good service gives the possibility to the employee to give himself to others, to achieve self-actualization and satisfaction through it. This provides to the employee with a solid motive to render a good service, with all the positive conse-quences for the customer, the industry and the server himself. Additional research on the top-ic should be carried out in order to cover other types of hotels and job positions. Educational centers should be as well interested in providing knowledge to future hoteliers on the tran-scendental value of good service.