Optimization Analysis of Airline A's Catering Supply

Abstract

Airline meal supply service is the main component of airline commercial services, which can indirectly reflect the service quality and development model of an airline. A good dining experience can increase customers' flight experience and indirectly bring more profits to the company. Airline meal supply services not only include literal catering services, but also include offline supply and production, distribution and transportation, management decision-making, and other contents. The purpose of airline A is to continue to excel in the post pandemic civil aviation market, maintain existing customers, attract more potential customers, explore emerging markets, and achieve maximum economic benefits. In this article, I will conduct research on the catering industry of airline A as the main object. Based on this, my main research question is how to help airline A find the most suitable food supplier. Secondly, I will conduct a specific analysis of the selected partners and their solutions, and optimize the existing catering supply system of airline A. By establishing an AHP model, the leadership is assisted in selecting more excellent suppliers. SWOT analysis combined with offline research is used to assist in analyzing the model structure, testing the reliability of model data and conclusions, and ultimately helping airline A clarify its future development direction.