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Employee cross-training as a tool for addressing employee loyalty and business environment uncertainties

Owino, David (2023)

 
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Owino, David
2023
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2023120734980
Tiivistelmä
The topic of employee loyalty has been investigated by many researchers in the past, and its importance to the success of organizations cannot be ignored as talent competition continues globally. The competition for talent among organizations has soared so that in modern-day human resource management, employees are treated more like internal customers to the organization, and organization branding as a good workplace has been tremendously on the rise.
The business environment within which organizations operate has also seen tremendous changes, industries where monopolistic market structures exist are facing fierce competition from innovative entrants. Technological changes, new regulations, pandemics, and unstable global diplomatic relations affecting logistics and materials sourcing, are all a source of constant dynamic changes that threaten the existence of businesses and create conditions that threaten job security around the world.
The scope of this thesis is to investigate the business environmental awareness of employees, their understanding of the threats or opportunities that business environment uncertainties hold, and their feeling of preparedness or lack of preparedness to continue in employment. This thesis further seeks to investigate employee’s understanding of the role or effectiveness of cross-training as a tool that can be used by their organization to improve their ability to survive the threats of unemployment caused by business uncertainties and whether the availability of such training would make them have a good attitude towards their employment relationships and stay longer with the same employer even if there are available alternative employment opportunities.
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