Gen Z & Millennials work-engagement, challenges & possibilities : the motivation explaining low engagement numbers among young employees
Lallukka, Aino (2024)
2024
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-202404247572
https://urn.fi/URN:NBN:fi:amk-202404247572
Tiivistelmä
Employee engagement plays a critical role in an organizational performance. A good employee engagement prevents large personnel costs and helps the company to follow their strategy effectively. The employee’s replacement can cost a fortune for the business. The higher engagement the better employee satisfaction and commitment towards common goals. As the workforce dynamics evolve, organizations struggle with lower engagement numbers among young employees such as Gen Z and Millennials.
This research aims to identify and understand the numerous factors that influence low engagement and commitment among these specific groups. The study includes a mixed-method approach, surveys, interviews, and case studies to capture a holistic understanding of the expectations and motivations of Gen Z and millennials. Key themes explored include the importance of purpose driven work, the role of organizational culture and possibilities evoked by innovative strategies tailored to the preferences of the target group.
Ultimately, this research contributes to the development of targeted solutions to foster a more engaged and satisfied experience for organizations’ young talent.
This research aims to identify and understand the numerous factors that influence low engagement and commitment among these specific groups. The study includes a mixed-method approach, surveys, interviews, and case studies to capture a holistic understanding of the expectations and motivations of Gen Z and millennials. Key themes explored include the importance of purpose driven work, the role of organizational culture and possibilities evoked by innovative strategies tailored to the preferences of the target group.
Ultimately, this research contributes to the development of targeted solutions to foster a more engaged and satisfied experience for organizations’ young talent.