Impact of Liberalisation on Environmental, Social and Economic Value Dimensions of Selected Airline Companies and their Coping Strategies : An Archival Research Based on Qualitative Secondary Data in Form of Relevant Publications and Other Sources
Marion-Audibert, Margaux (2024)
2024
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-202404247665
https://urn.fi/URN:NBN:fi:amk-202404247665
Tiivistelmä
The liberalization of the aviation industry has ushered in significant changes in economic, environmental, and social dimensions, impacting selected airline companies worldwide. This study aimed to investigate the implications of liberalization on the economic, environmental, and social value of selected airline companies and explore their coping strategies. The liberalization of the aviation sector, marked by deregulation and market opening, has transformed the industry landscape, leading to increased competition and market access. This shift has prompted airline companies to reevaluate their business models and strategies to remain competitive in the liberalized environment.
The study sought to identify positive and negative impacts across these dimensions and explore the coping strategies employed by airlines to mitigate adverse effects. A mono-methods approach was employed, ensured by secondary data based on archival research. Selected airline companies were assessed based on key performance indicators related to economic profitability, environmental sustainability, and social responsibility.
Analysis of the economic dimension revealed both positive and negative impacts of liberalization, including increased market access and intensified competition.
Environmental evaluations highlighted the challenges of carbon emissions and resource depletion, alongside efforts to adopt green technologies and sustainable practices. Social assessments identified job creation opportunities and cultural exchange benefits, counterbalanced by concerns of job insecurity and social inequality. Coping strategies varied across companies but commonly included diversification, strategic partnerships, and sustainability initiatives. The findings underscore the complex interplay between liberalization, economic, environmental, and social dimensions in the airline industry. While liberalization offers opportunities for market expansion, it also poses challenges that require proactive measures and adaptive strategies. The study emphasizes the importance of integrated sustainability approaches that address economic, environmental, and social concerns concurrently. Recommendations include fostering innovation, enhancing regulatory compliance, and promoting stakeholder engagement to ensure the long-term viability and resilience of airline companies in the liberalized market.
The study sought to identify positive and negative impacts across these dimensions and explore the coping strategies employed by airlines to mitigate adverse effects. A mono-methods approach was employed, ensured by secondary data based on archival research. Selected airline companies were assessed based on key performance indicators related to economic profitability, environmental sustainability, and social responsibility.
Analysis of the economic dimension revealed both positive and negative impacts of liberalization, including increased market access and intensified competition.
Environmental evaluations highlighted the challenges of carbon emissions and resource depletion, alongside efforts to adopt green technologies and sustainable practices. Social assessments identified job creation opportunities and cultural exchange benefits, counterbalanced by concerns of job insecurity and social inequality. Coping strategies varied across companies but commonly included diversification, strategic partnerships, and sustainability initiatives. The findings underscore the complex interplay between liberalization, economic, environmental, and social dimensions in the airline industry. While liberalization offers opportunities for market expansion, it also poses challenges that require proactive measures and adaptive strategies. The study emphasizes the importance of integrated sustainability approaches that address economic, environmental, and social concerns concurrently. Recommendations include fostering innovation, enhancing regulatory compliance, and promoting stakeholder engagement to ensure the long-term viability and resilience of airline companies in the liberalized market.