Internet-based business models for management consultancy
Antwi, Benjamin (2014)
HAAGA-HELIA ammattikorkeakoulu
2014
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2014122420672
https://urn.fi/URN:NBN:fi:amk-2014122420672
Tiivistelmä
The purpose of this thesis was to take a closer look at new internet-based business models based on serious gaming on the web. The thesis was written from a general point of view so that even non-management people will also gain a level of understanding.
The thesis was written by conducting a research on online business models as presented in articles, news and other online resources. Again, knowledge acquired from my supervisor who is a management consultant was featured in this thesis. Finally, the author’s opinions were also captured.
The thesis discusses various internet-based business models, what makes each of them peculiar, the strengths and weaknesses of each of them and where each can be used. It further discusses the product life cycle of Noble Mind Game (NMG); the reason for which this research is been conducted.
The thesis concludes by recommending freemium business model as a model which may work for Noble Mind Game. The author further recommended a source of funding for the project.
The thesis was written by conducting a research on online business models as presented in articles, news and other online resources. Again, knowledge acquired from my supervisor who is a management consultant was featured in this thesis. Finally, the author’s opinions were also captured.
The thesis discusses various internet-based business models, what makes each of them peculiar, the strengths and weaknesses of each of them and where each can be used. It further discusses the product life cycle of Noble Mind Game (NMG); the reason for which this research is been conducted.
The thesis concludes by recommending freemium business model as a model which may work for Noble Mind Game. The author further recommended a source of funding for the project.