Alignment of Critical Business Competencies and MBA Programs: A Master´s Thesis Study for Novia University of Applied Sciences
Hellgren, Karolina (2024)
2024
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2024052918094
https://urn.fi/URN:NBN:fi:amk-2024052918094
Tiivistelmä
This Master´s thesis project was ordered by Novia University of Applied Sciences. The research project aimed to understand what competencies in employees are important to the companies in the Ostrobothnia region in Finland. By understanding the competence requirements, the researcher where able to map those against the current Master in Business Administration, Digital Business and Leadership program provided by Novia University of Applied Sciences and identify gaps in the program.
The study was conducted as qualitative interviews with company representatives during March and April of 2024. The answers from the interviews were analyzed, and as a result, the current most indemand competencies in employees were identified. Gaps between those competencies and the current course program at Novia were then found and suggestions for improvements and changes were made.
The research showed that leadership, data, artificial intelligence, and project management are the most in-demand competencies. Gaps in the current MBA program in digital business and leadership at Novia University of Applied Sciences were within the topics of communication, leadership, and marketing, and suggestions were made on how to update the current curriculum to better match the needs of the labor market.
The study was conducted as qualitative interviews with company representatives during March and April of 2024. The answers from the interviews were analyzed, and as a result, the current most indemand competencies in employees were identified. Gaps between those competencies and the current course program at Novia were then found and suggestions for improvements and changes were made.
The research showed that leadership, data, artificial intelligence, and project management are the most in-demand competencies. Gaps in the current MBA program in digital business and leadership at Novia University of Applied Sciences were within the topics of communication, leadership, and marketing, and suggestions were made on how to update the current curriculum to better match the needs of the labor market.