Managing and Leading Talent in the Digital Era

Abstract

Society is undergoing digitalization, and this undoubtedly influences business processes. The technological revolution has already begun to impact and transform the talent acquisition industry and the HR sector as a whole. This thesis focuses on identifying the key challenges in the HR field and providing technological solutions from the perspective of process automation. To achieve these objectives, the author utilized surveys and descriptive analysis. The survey targeted a specific group of university students who are studying talent acquisition in the business industry. Key markets and technological tools have been identified to address challenges and automate processes within the HR sector.