Travel Assistance App with Tips : studying the degree to which the french generation z would adopt passeport + app to travel
Hazif-Thomas, Leandre; Fouassier, Antoine (2025)
2025
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-202504176945
https://urn.fi/URN:NBN:fi:amk-202504176945
Tiivistelmä
Mobile applications have recently changed how tourists prepare and experience their travels. However, it has also been found that existing travel applications often have no personal, authentic, or useful tips or recommendations for Gen Z travelers especially. Because of this gap in the market, an investigation was done into the willingness of French Gen Z to embrace a travel assistance app called Passeport+, which is meant to provide real-time personalized local tips and advice for travel purposes. The primary assignment and research objective evaluated the significance of Passeport+ for potential adoption by French Generation Z and the UX drivers affecting their adoption or praised satisfaction from
the application. This study investigated a deductive mixed-method approach comprising qualitative interviews and quantitative surveys. The survey included a sample of 30 Generation Z individuals to learn about their traveling behaviors, online likes and dislikes, and attitude toward the Passeport+ application. In particular attached were essential UX determinants: usability, look-and-feel, and perceived usefulness,
which would probably influence user satisfaction and adoption intention. Users strongly indicated preference for easy navigation, personalized, localized information, and interactivity as needed. Another important determinant of willingness for adoption was security and trust in the management of users'
personal data. Based on the findings, Passeport+ would be best effective in addressing the existing gaps in the current
market since it matched the expectations of Generation Z travelers in relation to digital and functional needs. Emphasis on a user-friendly UX design along with proper safety measures in the protection of data would increase the chances of adoption. Further studies should be done that include larger numbers with different samples as well as more universal international locations.
the application. This study investigated a deductive mixed-method approach comprising qualitative interviews and quantitative surveys. The survey included a sample of 30 Generation Z individuals to learn about their traveling behaviors, online likes and dislikes, and attitude toward the Passeport+ application. In particular attached were essential UX determinants: usability, look-and-feel, and perceived usefulness,
which would probably influence user satisfaction and adoption intention. Users strongly indicated preference for easy navigation, personalized, localized information, and interactivity as needed. Another important determinant of willingness for adoption was security and trust in the management of users'
personal data. Based on the findings, Passeport+ would be best effective in addressing the existing gaps in the current
market since it matched the expectations of Generation Z travelers in relation to digital and functional needs. Emphasis on a user-friendly UX design along with proper safety measures in the protection of data would increase the chances of adoption. Further studies should be done that include larger numbers with different samples as well as more universal international locations.