Building an online T-shirt business : Utilizing on-demand printing services
Haulmark, Katja (2025)
2025
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-202505089842
https://urn.fi/URN:NBN:fi:amk-202505089842
Tiivistelmä
The thesis aimed to study the available POD (print-on-demand) services and platforms. The researcher created a guide to opening an online store based on print-on-demand (POD) services and then opened an actual store.
The thesis used qualitative research methods. After some research and a comparison of different POD service providers, Redbubble was selected as a service provider. The POD store was then built, and the Step-by-Step Guide was written. After the store launched, the thesis was written.
The project resulted in a Redbubble POD store named 1Kat1Fin7 and a step-by-step guide on how to build a POD. It concluded that opening an online POD store is very easy, but generating profit will take as much work, effort, and dedication as any other business. The project also realized the importance of an extensive online presence and a good marketing plan.
The thesis used qualitative research methods. After some research and a comparison of different POD service providers, Redbubble was selected as a service provider. The POD store was then built, and the Step-by-Step Guide was written. After the store launched, the thesis was written.
The project resulted in a Redbubble POD store named 1Kat1Fin7 and a step-by-step guide on how to build a POD. It concluded that opening an online POD store is very easy, but generating profit will take as much work, effort, and dedication as any other business. The project also realized the importance of an extensive online presence and a good marketing plan.