Responsible AI in Action: A Practical Guide for SME Exporters
Van Barneveld, Jelte; Kivelä, Joni; Koivunen, Tommi; Mounier, Johan; Rämö, Emilia; Kuhmonen, Annemari (2025)
Van Barneveld, Jelte
Kivelä, Joni
Koivunen, Tommi
Mounier, Johan
Rämö, Emilia
Kuhmonen, Annemari
Laurea-ammattikorkeakoulu
2025
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2025062423431
https://urn.fi/URN:NBN:fi:amk-2025062423431
Tiivistelmä
In this international student project, different aspects of responsible generative AI were explored using the SURE Bot as a case example. The SURE Bot, co-developed by Laurea University of Applied Sciences and AI Think, is a foresight tool designed to support Finnish small and medium-sized businesses in export markets. At the time of the project, the bot was being developed and transformed from a proof of concept (PoC) into a minimum viable product (MVP). AI service design was used as the main methodological framework.
The bot was evaluated from ethical, secure, and sustainable perspectives, with particular attention to its usability in scenario building and strategic foresight. The concept of AI service promise was also examined. Agile teamwork supported the process. As a result, a development concept was created to strengthen the SURE Bot’s value for SMEs operating in uncertain environments. The project supported the development of future oriented professional skills.
This project was completed as part of the SURE (Performance, Resilience and Vitality through Continuous Workplace Learning) RDI initiative (ESR+), funded by the European Social Fund and the Häme Centre for Economic Development, Transport and Environment.
The bot was evaluated from ethical, secure, and sustainable perspectives, with particular attention to its usability in scenario building and strategic foresight. The concept of AI service promise was also examined. Agile teamwork supported the process. As a result, a development concept was created to strengthen the SURE Bot’s value for SMEs operating in uncertain environments. The project supported the development of future oriented professional skills.
This project was completed as part of the SURE (Performance, Resilience and Vitality through Continuous Workplace Learning) RDI initiative (ESR+), funded by the European Social Fund and the Häme Centre for Economic Development, Transport and Environment.