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Tourist Behaviour in Nature Based Tourism Destination of Bohemian Switzerland

Dvorakova, Anna-Marie (2017)

dc.contributor.authorDvorakova, Anna-Marie-
dc.date.accessioned2017-05-05T04:30:56Z
dc.date.available2017-05-05T04:30:56Z
dc.date.issued2017-
dc.identifier.uriURN:NBN:fi:amk-201705046364-
dc.identifier.urihttp://www.theseus.fi/handle/10024/126034
dc.description.abstractNature tourism is a significant field of tourism business. There are many forms of nature-based tourism, including mass tourism and other alternative forms, such as eco-tourism, sustainable tourism or responsible tourism. The alternative forms of tourism aim to minimize their negative impacts on the environment, economy and socio-cultural values of destinations. The motivation of tourists to visit nature parks vary, but there are some common push and pull factors. The push factors can be escapism – to escape and enjoy the beauty and peace of landscapes and nature; the pull factors are the best-known attractions present in nature parks or the possibilities to hike or do other activities in the nature. This thesis focuses on the nature-based tourism destination called Bohemian Switzer-land, which is located in the Czech Republic and includes a national park as well. The commissioner of this thesis is Bohemian Switzerland, non-governmental organization. The purpose of this thesis was to analyze tourist behavior of a chosen target group – students residing in Prague – and to determine whether they are a potential customer segment for the destination. The research was carried out using a questionnaire combining close-ended and open-ended questions. The questions were focusing on the pre-travel, on-site, and post-travel behavior of the respondents, as well as the motivations and perception this target group has about the destination.en
dc.language.isoeng-
dc.publisherTampereen ammattikorkeakoulu-
dc.rightsAll rights reserved-
dc.titleTourist Behaviour in Nature Based Tourism Destination of Bohemian Switzerlanden
dc.type.ontasotfi=AMK-opinnäytetyö|sv=YH-examensarbete|en=Bachelor's thesis|
dc.identifier.dscollection10024/6703-
dc.organizationTampereen ammattikorkeakoulu-
dc.subject.ysaluontomatkailu
dc.subject.ysaluonnonpuistot
dc.subject.ysamatkailijat
dc.subject.ysakäyttäytyminen
dc.subject.ysaTšekki
dc.contributor.organizationTampereen ammattikorkeakoulu-
dc.subject.keywordnature tourism-
dc.subject.keywordnature parks-
dc.subject.keywordtourist behaviour-
dc.subject.keywordBohemian Switzerland-
dc.subject.degreeprogramfi=Liiketalous, hallinto ja markkinointi|sv=Företagsekonomi, förvaltning och marknadsföring|en=Business Management, Administration and Marketing|-
dc.subject.disciplineDegree Programme in International Business-


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