Health care sector and third sector organization’s productive partnership in collaborative networks. Case study: OLKA®, Key factors which promote productive networking in collaboration with affiliates and multifaceted professionals.
Martikainen, Erika (2020)
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-202003103247
https://urn.fi/URN:NBN:fi:amk-202003103247
Tiivistelmä
The purpose of the study was to discover perceptions of productive networking and to gain a holistic view of beliefs and motivations towards productive networking behavior. The study was conducted in cooperation with OLKA®, which is a branded model name, and their key partners. The aim of the study is to identify the current organizational purpose of OLKA and their networking capabilities, also to appraise which networking characteristics collaborating partners see as productive networking. The result derived from this study are to assist OLKA to further facilitate their internal effective networking behavior, along with sharing the results with collaborative partners. The individuals interviewed consisted of OLKA representatives and affiliated peer support organizations. The case study was conducted by using qualitative research methodology, to understand the perceptions of what makes networking productive. Primary data was collected by doing telephone interviews. The data analysis process of the study was performed by using content analysis.
It was determined that interviewees perceived that the strength that comes with teamwork was the core reason for networking. Goal and purpose oriented driven organizations promote networking behavior with strategic leadership behavior, creation of something new, continuous goal awareness and, the ability to seek out a relationship that promotes the agenda. Through the data obtained in this investigation it was seen that OLKA representatives and partners thoughts on this concept were convergent. Opinions expressed contained statements about supporting education, management's commitment, personal pledge and self-direction. Both OLKA representatives and OLKA partners expressed that their organizations internal visibility was increased through their networking and participation in community activities.
Productive networking being written into the business strategy was determined to be an important future goal, something that was missing from present business strategies. Not only was it described that OLKA gave expertise knowledge but also, they engrossed other organizations learned knowledge and expertise in developing the OLKA brand and services. Productive networking communication channels differed from what position the individual held in their organizations. Bilateral communication and organizational synergy were determined to be a value driver in productive networking. Although, the choice of communication channels was impacted by the size of the organizations. Suggestions for future studies would be to determine how productive networking is evaluated and supported within organizations. It was clearly seen that the importance of productive networking is increasing with in the health care sector but ways of monitoring and evaluating its effectiveness were hard to describe or determine.
It was determined that interviewees perceived that the strength that comes with teamwork was the core reason for networking. Goal and purpose oriented driven organizations promote networking behavior with strategic leadership behavior, creation of something new, continuous goal awareness and, the ability to seek out a relationship that promotes the agenda. Through the data obtained in this investigation it was seen that OLKA representatives and partners thoughts on this concept were convergent. Opinions expressed contained statements about supporting education, management's commitment, personal pledge and self-direction. Both OLKA representatives and OLKA partners expressed that their organizations internal visibility was increased through their networking and participation in community activities.
Productive networking being written into the business strategy was determined to be an important future goal, something that was missing from present business strategies. Not only was it described that OLKA gave expertise knowledge but also, they engrossed other organizations learned knowledge and expertise in developing the OLKA brand and services. Productive networking communication channels differed from what position the individual held in their organizations. Bilateral communication and organizational synergy were determined to be a value driver in productive networking. Although, the choice of communication channels was impacted by the size of the organizations. Suggestions for future studies would be to determine how productive networking is evaluated and supported within organizations. It was clearly seen that the importance of productive networking is increasing with in the health care sector but ways of monitoring and evaluating its effectiveness were hard to describe or determine.