Comprehensive Management and Operational Development of Suomu Ski Resort

Abstract

This article-based thesis is a specific research about the management and operation of Suomu Ski Resort. The thesis consists of five separate articles regarding the ski resort’s marketing, destination management, human resource management, risk and crisis management and sustainability. General introduction of Suomu, background of study and methods used in the research process have been illuminated in the common theoretical framework. The authors demonstrated the results of their individual study and devised development plan for the ski resort in conclusions of the research.