Internal Readiness at SMEs for Internationalization : A Case Study: IBAM Internationalization Analysis in YKO Project
Carroll, Ulla (2012)
Carroll, Ulla
Savonia-ammattikorkeakoulu
2012
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201201251616
https://urn.fi/URN:NBN:fi:amk-201201251616
Tiivistelmä
Topics around SMEs’ internationalization process are discussed and the available guidance supporting companies’ internal readiness for internationalization is evaluated. Findings at YKO (Yritysten kansainvälinen osaaminen/ Expertise in International Business) project, especially concerning IBAM (International Business assessment Model) analysis process, are at the core. Research consists of a mixture of quantitative and qualitative research completed by interviewing YKO companies, and the personnel and consultants in the project. With findings from questionnaires the extent of IBAM’s competence to support company internationalization, is measured.
Analysis has had a demand in companies and among the persons who advice companies in strategic internationalization. IBAM has been essential tool at YKO project and will have an impact on the final results at the end, in 2012. IBAM increases the level of internal communication at companies and supports strategic planning. Each company is evaluated on the individual bases strengthening the internal readiness for internationalization.
Recommendations cover targets for development including IBAM form layout, control features and the language options, and refinement to the structure of IBAM advisory procedure. Dispute to the necessity of the most complex level at IBAM, integrative phase. At the end of YKO project a more detailed picture of IBAM competences in internationalization analysis and development areas will be available.
Analysis has had a demand in companies and among the persons who advice companies in strategic internationalization. IBAM has been essential tool at YKO project and will have an impact on the final results at the end, in 2012. IBAM increases the level of internal communication at companies and supports strategic planning. Each company is evaluated on the individual bases strengthening the internal readiness for internationalization.
Recommendations cover targets for development including IBAM form layout, control features and the language options, and refinement to the structure of IBAM advisory procedure. Dispute to the necessity of the most complex level at IBAM, integrative phase. At the end of YKO project a more detailed picture of IBAM competences in internationalization analysis and development areas will be available.