Tourism promotion Video production : Quality Management and Acceptance Study
Pham, Chi (2013)
Pham, Chi
Metropolia Ammattikorkeakoulu
2013
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201305168951
https://urn.fi/URN:NBN:fi:amk-201305168951
Tiivistelmä
This thesis is based on the project of creating promotion movie clips about travel destinations for a tourism company. The idea of the project is to provide a short guideline with brief information and to bring people, who want to visit Vietnam, main images about the country.
The purpose of this dissertation was to go through progress of video making and publishing to the Internet with personal experience. As an audio-visual product, the project follows three basic steps: preproduction, production and postproduction. During period of the project, not only professional knowledge that students learn from school is applied, but also communication and discussion skills from the role of a service provider with the client is improved. In the thesis, not only information about working process but also actual experience (difficulties and mistakes) are shared, which might be a helpful material for ammeter videographer.
Secondly, the study concentrates on the stages of project and quality management under both theoretical and practical perspectives of a Media Engineering student. Planning production processes and scheduling are indispensable in term of project management, which are covered in the thesis. Besides, it is also a handbook for clients working in media industry to develop, improve and evaluate their own products. The investigation about quality management of products and/or services in two important aspects: quality of service and quality of experience clarify what customer expectations are and how to fulfil their requirements.
The purpose of this dissertation was to go through progress of video making and publishing to the Internet with personal experience. As an audio-visual product, the project follows three basic steps: preproduction, production and postproduction. During period of the project, not only professional knowledge that students learn from school is applied, but also communication and discussion skills from the role of a service provider with the client is improved. In the thesis, not only information about working process but also actual experience (difficulties and mistakes) are shared, which might be a helpful material for ammeter videographer.
Secondly, the study concentrates on the stages of project and quality management under both theoretical and practical perspectives of a Media Engineering student. Planning production processes and scheduling are indispensable in term of project management, which are covered in the thesis. Besides, it is also a handbook for clients working in media industry to develop, improve and evaluate their own products. The investigation about quality management of products and/or services in two important aspects: quality of service and quality of experience clarify what customer expectations are and how to fulfil their requirements.