Guide on Affiliate Marketing Management with SaaS Products
Tiihonen, Jarkko (2022)
2022
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2022102521594
https://urn.fi/URN:NBN:fi:amk-2022102521594
Tiivistelmä
The goal of this thesis was to clarify the process of affiliate marketing. The VPN market is used as an example of SaaS products and is utilized and analyzed for this thesis in pursuance of a more practical view of the subject. The task from the commissioning party was to enhance the efficiency of their affiliate marketing program for their VPN product.
The thesis explains related methodologies for better understanding of the subject. The materials used in this thesis were articles, books, network sources, and interviews from industry professionals.
The thesis provides detailed information about the key factors of affiliate marketing in practice and theory. The thesis analyzes the VPN market and investigates the affiliate operations of the industry and opens them up for thorough results.
The thesis explains related methodologies for better understanding of the subject. The materials used in this thesis were articles, books, network sources, and interviews from industry professionals.
The thesis provides detailed information about the key factors of affiliate marketing in practice and theory. The thesis analyzes the VPN market and investigates the affiliate operations of the industry and opens them up for thorough results.