Business model for an International Trade Agent : Importing apparel, footwear and accessories from Colombia
Peña Archila, Jorge Andres (2014)
Metropolia Ammattikorkeakoulu
2014
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2014100914597
https://urn.fi/URN:NBN:fi:amk-2014100914597
Tiivistelmä
This thesis proposes a business model for a start-up business that will act as an International Trade agent, the aim of which will be to enhance trade relations between Colombia and Finland due to a free trade agreement between the European Union and Colombia. The scope of this thesis was limited to the products of apparel, footwear and accessories.
The primary research was conducted in the form of an unstructured interview with an entrepreneur who has more than two decades of experience in the business-to-business trade. The aim of this thesis was to suggest a possible business model for entrepreneurs who are considering establishing start-ups companies specialised in imports, and international trade of clothing and accessories. Two new approaches were used to create the business model “the business model canvas” and “the value proposition canvas”. The business model canvas presents only in a general level the elements that are necessary in business planning and actual implementation of a business plan. The results derived from this thesis served as the basis for the elaboration of the business plan, which was submitted to “Enterprise Helsinki” in August 2014.
The primary research was conducted in the form of an unstructured interview with an entrepreneur who has more than two decades of experience in the business-to-business trade. The aim of this thesis was to suggest a possible business model for entrepreneurs who are considering establishing start-ups companies specialised in imports, and international trade of clothing and accessories. Two new approaches were used to create the business model “the business model canvas” and “the value proposition canvas”. The business model canvas presents only in a general level the elements that are necessary in business planning and actual implementation of a business plan. The results derived from this thesis served as the basis for the elaboration of the business plan, which was submitted to “Enterprise Helsinki” in August 2014.