Enhancing Recruitment Services and Solutions with Intelligence
Selkälä, Kseniia (2024)
2024
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2024051010688
https://urn.fi/URN:NBN:fi:amk-2024051010688
Tiivistelmä
The competitive recruitment market requires constant adaptation and innovation for agencies to thrive. This study examines the theoretical foundations and practical tools related to competitive intelligence (CI) and explores their potential to improve recruitment services and tools.
The case study focuses on the small international recruitment agency JobGo International (JobGo), which is gradually recovering from the economic consequences of the COVID-19 pandemic.
To explore how JobGo International leverages competitive intelligence tools and methods and how its results and insights enhance its recruitment services and solutions, the study evaluates CI-related processes in JobGo based on open industry sources, secondary data, and semi-structured interviews with company employees. The assessment uses theoretical foundations and general competitive intelligence tools to analyze the current state and identify areas for improvement.
The main results of assessing the impact of CI on the company are narrowing the range of services, improving ATS with artificial intelligence, and supporting sales with battle cards.
Based on its findings, the study concludes with recommendations to improve competitive intelligence in organizations. These include setting effective goals for CI, maintaining the consistency of processes, creating the necessary communications and tools, and applying the insights gained to achieve success.
The case study focuses on the small international recruitment agency JobGo International (JobGo), which is gradually recovering from the economic consequences of the COVID-19 pandemic.
To explore how JobGo International leverages competitive intelligence tools and methods and how its results and insights enhance its recruitment services and solutions, the study evaluates CI-related processes in JobGo based on open industry sources, secondary data, and semi-structured interviews with company employees. The assessment uses theoretical foundations and general competitive intelligence tools to analyze the current state and identify areas for improvement.
The main results of assessing the impact of CI on the company are narrowing the range of services, improving ATS with artificial intelligence, and supporting sales with battle cards.
Based on its findings, the study concludes with recommendations to improve competitive intelligence in organizations. These include setting effective goals for CI, maintaining the consistency of processes, creating the necessary communications and tools, and applying the insights gained to achieve success.