A comparative analysis of three European Airports regarding digital transformation
Sallahaj, Drilon (2024)
2024
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2024053119113
https://urn.fi/URN:NBN:fi:amk-2024053119113
Tiivistelmä
This thesis compares the digital transformation journeys of three European airports: Munich Airport, Helsinki Airport, and iGA Istanbul Airport. This research uses the literature review methodology. It is based on literature analysis of different case studies, using SWOT as an analytical tool.
In addition, the author explains the role that COVID-19 had in accelerating digital transformation. Moreover, the author gives an in-depth view of the benefits and investment challenges of digitalization, for airports.
Digitalization’s importance in enhancing the customer experience in airports is also emphasized. A historical background and information about each airport’s general operations are also described. Additionally, a detailed explanation is presented about the digital innovation technologies that are currently established and the plans of each airport regarding their digital transformation journey, with a focus on enhancing the customer experience in the airport.
Furthermore, the author provides an analysis of the similarities and differences between the three selected airports regarding their current phase of the digital transformation journey.
In addition, the author explains the role that COVID-19 had in accelerating digital transformation. Moreover, the author gives an in-depth view of the benefits and investment challenges of digitalization, for airports.
Digitalization’s importance in enhancing the customer experience in airports is also emphasized. A historical background and information about each airport’s general operations are also described. Additionally, a detailed explanation is presented about the digital innovation technologies that are currently established and the plans of each airport regarding their digital transformation journey, with a focus on enhancing the customer experience in the airport.
Furthermore, the author provides an analysis of the similarities and differences between the three selected airports regarding their current phase of the digital transformation journey.