Evaluating Methods and Tools in UX Design: A Study on Interface Development and Effectiveness Measurement
Iaskevich, Olesia (2024)
2024
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Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2024120332281
https://urn.fi/URN:NBN:fi:amk-2024120332281
Tiivistelmä
This thesis provides an analysis of user experience (UX) research methods, tools in interface development, and design effectiveness measurement. It examines core UX and UI design principles and evaluates their impact on creating a functional and user-centred interface, specifically within a travel-oriented e-commerce platform. The study aims to provide valuable insights for designers and developers working on designing projects wanting to enhance user satisfaction through recognised UX practices.
The thesis begins with an introduction to the context and relevance of UX design in today’s digital world, followed by a theoretical framework exploring foundational UX concepts, research methodologies, UI development tools, design effectiveness measurement, and current industry trends. The empirical portion of the study describes the design process of a prototype, covering user research, competitor analysis, wireframing, and iterative testing. Methods employed include surveys, usability testing, and heuristic evaluation, which helped refine the interface based on user feedback.
The research concludes by presenting key findings on the significance of personalized features, intuitive navigation, and efficient interface elements for improving user satisfaction in e-commerce settings. The study highlights the value of balancing quantitative and qualitative research methods to achieve detailed UX insights and offers practical recommendations for future UX/UI projects.
The thesis begins with an introduction to the context and relevance of UX design in today’s digital world, followed by a theoretical framework exploring foundational UX concepts, research methodologies, UI development tools, design effectiveness measurement, and current industry trends. The empirical portion of the study describes the design process of a prototype, covering user research, competitor analysis, wireframing, and iterative testing. Methods employed include surveys, usability testing, and heuristic evaluation, which helped refine the interface based on user feedback.
The research concludes by presenting key findings on the significance of personalized features, intuitive navigation, and efficient interface elements for improving user satisfaction in e-commerce settings. The study highlights the value of balancing quantitative and qualitative research methods to achieve detailed UX insights and offers practical recommendations for future UX/UI projects.